Privacy Policy

Updated 7 January 2025. We respect your privacy and comply with applicable data protection regulations, including GDPR.

1. Overview

This privacy policy explains how TheBetterC ("we", "us") collects, uses, and safeguards personal data when you interact with our website, services, or team members. We only collect the data necessary to deliver our services and respond to enquiries.

2. Data we collect

  • Contact details: name, work email, company, role, and message content submitted via forms or email.
  • Usage data: aggregated analytics to understand which pages are accessed and to improve the experience.
  • Engagement records: notes captured during workshops or sales conversations to tailor engagements.

3. How we use data

  • To respond to enquiries and schedule discovery calls.
  • To prepare proposals, statements of work, and relevant documentation.
  • To improve our website, messaging, and client experience.
  • To comply with legal obligations and maintain security.

4. Data retention

We retain contact records for up to 24 months after the last interaction unless a legal requirement necessitates a longer period. You may request deletion or access to your information at any time via privacy@thebetterc.com.

5. Your rights

You have the right to access, rectify, or erase your personal data; restrict or object to processing; and data portability. You may lodge a complaint with your local supervisory authority if you believe your rights have been infringed.

6. Security

We follow industry best practices to secure personal data, including access controls, encryption-at-rest within our systems, and regular testing of incident response plans. In the event of a data breach, we will notify affected individuals and regulators as required.

7. Contact

For questions about this policy or to exercise your rights, email privacy@thebetterc.com or write to TheBetterC, Munich, Germany.